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Dr. Md. Aslam Uddin

Associate Professor — Department of Marketing

Dr. Md. Aslam Uddin

Associate Professor - Department of Marketing

Email: aslam@bubt.edu.bd

Blood Group: B+

Professional Summary

Actively seek a position where my knowledge and skills will be utilized to achieve rewarding and beneficial results for the organization as well as myself with a vision to become potential personnel. I am willing to enhance my knowledge and experience.

Education

Secondary School Certificate (SSC)

Major: Social Science

Institute: Jessore

Passing Year: 1995

Higher Secondary Certificate (HSC)

Major: Commerce Group

Institute: Jessore

Passing Year: 1997

Bachelor of Business Administration (BBA)

Major: Marketing

Institute: University of Dhaka

Passing Year: 2004

Master of Business Administration (MBA)

Major: Marketing

Institute: University of Dhaka

Passing Year: 2005

Doctor of Philosophy (Ph.D)

Major: Marketing

Institute: University of Dhaka

Passing Year: 2024

Academic Experience

Institute Department Position Year
Bangladesh University of Business and Technology Marketing Assistant Professor 31 May 2012 - Till Date
Bangladesh University of Business and Technology Marketing Associate Professor 26 Jan 2025 - Till Date
Bangladesh University of Business and Technology Marketing Chairman 01 Jun 2015 - 10 Feb 2019
Bangladesh University of Business and Technology Marketing Chairman 16 Jul 2023 - Till Date
Bangladesh University of Business and Technology Marketing Lecturer 12 Oct 2008 - 31 May 2012

Professional Experience

Institute Department Position Year
Bangladesh University of Business and Technology Marketing Assistant Professor 31 May 2012 - 25 Jan 2025
Bangladesh University of Business and Technology Marketing Chairman 16 Jul 2023 - 31 May 2024
Bay leasing and Investment limited Leasing Trainee Officer 02 Oct 2005 - 28 Feb 2006
BUBT Administration Assistant Proctor 10 Feb 2019 - 14 Aug 2024
Grameen Phone Sales and Marketing Customer Manager 03 May 2006 - 01 Aug 2008

Journal Papers

Biswas Islam, "Shopping Motivations An Investigation of Bangladeshi Retail Shoppers, " In: BUBT Journal, (7), 177 (2015-01-01) .
2. Hassan Rakibul; 3. Suma Tahsin Jahan, "Prospects and Challenges of Using Information Technology in the Transport Companies A Case Study in, " In: The Jahangirnagar University Journal of Marketing, (4), 13 (2016-01-01) .
"Factors Responsible to Dealers Satisfaction A Study on Partex Furniture Industries Limited, " In: World Journal of Social Sciences Australia, (5), 207 (2012-01-01) .
2. Faruky K. N. B; 3. Hossain Tarik, "Students Satisfaction A Study among Private University Students of Bangladesh, " In: World Journal of Social Sciences Australia, (4), 138 (2012-01-01) .
2. Haidar Ismail; 3. Alom Mahbub, "Understanding Customer Perception towards Wild Brew Malt Beverage in Bangladesh, " In: Journal of Manarat International University Studies, (2), 59 (2011-01-01) .
2. Faruky K. N. B; 3. Hossain Tarik, "Understanding the Challenges of Climate Change on Business A Study on RMG Sector in Bangladesh, " In: World Review of Business Research Australia, (1), 34 (2011-01-01) .
Salam Monalisa, Chowdhury Kibria Saiful, "Consumer Innovativeness and Demographic Antecedents, " In: Stamford Journal of Business Studies, (2), 67 (2010-01-01) .
Alom Mahbub; Khan Fanrhana, "Customer Perception towards LCD Television in Bangladesh A Case Study on Sony Bravia LCD Television, " In: Bangladesh Research Publications Journal, (4), 365 (2010-01-01) .
Razu, A. R., PARILTI N., "Feasibility of Product Placement in Movies and TV Programs: Bangladesh Perspective, " In: Innovation and Global Issues in Social Sciences Platform III-Congress Book, Turkey, 3(3), 182 (2018-01-01) .
Razu, A. R., "Influences of Facebook Advertisement on the Buying Behavior of Youth Groups: A Comparative Study of Bangladesh and Turkey, " In: International Journal of Academic Research in Business and Social Sciences, 9(2)(2), 433 (2019-01-01) .
Sarker Bankim Chandra, Alam Mohammad Zahedul, "Factors Affecting the Adoption of Online Free Classified Advertisements in Bangladesh, " In: Barishal University Journal Part III, 6(1), 79-102 (2019-01-01) .
Alam Mohammad Zahedul, Hassan Md. Rakibul, "The Shift to the Service Economy Causes and Effects -An Experience from Bangladesh Perspective, " In: The Jahangirnagar Journal of Business Studies, 8(1), 73-85 (2019-01-01) .
"Impact of Facebook Advertisement on the Buying Behavior of Bangladeshi Youth Groups, " In: BUBT Journal, X 144-158 (2019-01-01) .
Alam Mohammad Zahedul, Hu Wang, "Digital transformation in healthcare services sector of Bangladesh current status challenges and ..., " In: RISUS - Journal on Innovation and Sustainability, 11(1), 30-38 (2020-01-01) .
Osman Abu Rashed , Sohel-Uz-Zaman Abu Saleh Md. , Ashraf Mohammad Ali, "Vindicating Service Quality of Education through Structural Equation Modeling SEM International S..., " In: International Journal of Higher Education, 9(3), 158-172 (2020-01-01) .
Alam Mohammad Zahedul, Alam Mirza Mohammad Didarul, Noor Nor Azila Mohd, "Do mobile health mHealth services ensure the quality of health life An integrated approach from a..., " In: Journal of Marketing Communications, 1-31 (2020-01-01) .
Jannat Takrima, "Sustainable Development through Green Products The case of Personal Care Products of Bangladesh, " In: BUBT Journal Special Issue, June 221-244 (2019-01-01) .
Mafruha Hossain, "Adoption Decision of Human Resource Information Systems: A Special Reference to Cement Industry of Bangladesh, " In: Journal of Innovation in Business Studies, 02(2), 95-130 (2022-01-01) .
Mohammad Zahedul Alam & Md. Nokir Uddin, "Development of a Conceptual Framework for Hybrid Car Adoption in Bangladesh, " In: Springer Publication: Chapter 26 of Book: Marketing and Smart Technologies. Publisher: Springer Nature, 344(1), 357-369 (2023-01-01) .
"Creation of a Conceptual Framework for the Acceptance of Green Tech Products in Bangladesh, " In: Springer Publication: Chapter 35 of Book: The AI Revolution: Driving Business Innovation and Research, 525(2), 455-466 (2024-01-01) .
Kazi Naeema Binte Faruky, "Free Trade Agreements of Bangladesh: Experiences and Challenges from a Developing Country Context, " In: The Cost and Management, 52(5), 17-28 (2024-01-01) .
Md. Aslam Uddin, Mohammad Zahedul Alam, Md. Masudul Islam, "Dataset on hybrid car adoption behaviour and sustainability perceptions in Bangladesh, " In: Data in Brief, 67 2352-3409 (2026-01-01) . https://doi.org/10.1016/j.dib.2026.113031

Conference Papers

, "Dealers Satisfaction A Study on Partex Furniture Industries Limited", In: Proceedings of the 5th Asian Business Research Conference, BIAM Foundation, Bangladesh , 2011-12-23 2011-12-24,
, "Dealers Satisfaction A Study on Partex Furniture Industries Limited", In: Proceedings of the 5th Asian Business Research Conference, BIAM Foundation, Bangladesh , 2011-12-23 2011-12-24,
Kazi Naeema Binte Faruky, "Students Satisfaction A Study on Private University Students in Bangladesh", In: Proceedings of the 5th Asian Business Research Conference, BIAM Foundation, Bangladesh , 2011-12-23 2011-12-24,
Kazi Naeema Binte Faruky, "Students Satisfaction A Study on Private University Students in Bangladesh", In: Proceedings of the 5th Asian Business Research Conference, BIAM Foundation, Bangladesh , 2011-12-23 2011-12-24,
Kazi Naeema Binte Faruky, Tarik Hossain, "Understanding the Challenges of Climate Change on Business A Study on RMG Sector in Bangladesh", In: Proceedings of the 4th Asian Business Research Conference, BIAM Foundation, Bangladesh , 2010-12-23 2010-12-24,
Kazi Naeema Binte Faruky, Tarik Hossain, "Understanding the Challenges of Climate Change on Business A Study on RMG Sector in Bangladesh", In: Proceedings of the 4th Asian Business Research Conference, BIAM Foundation, Bangladesh , 2010-12-23 2010-12-24,
Takrima Jannat, "Sustainable Development through Green Products An Experience of Personal Care Products of Bangladesh", In: Proceedings of the BUBT International Conference, 2018, International Conference Hall, BUBT , 2018-10-08 2018-10-09,
Takrima Jannat, "Sustainable Development through Green Products An Experience of Personal Care Products of Bangladesh", In: Proceedings of the BUBT International Conference, 2018, International Conference Hall, BUBT , 2018-10-08 2018-10-09,
, "Growth of Services Sector and Poverty Alleviation An Empirical Investigation on the Perspective of the Slum Dwelling Poor People in Dhaka City of Bangladesh", In: Proceedings of the BUBT International Conference, 2018, International Conference Hall, BUBT , 2018-10-08 2018-10-09,
, "Growth of Services Sector and Poverty Alleviation An Empirical Investigation on the Perspective of the Slum Dwelling Poor People in Dhaka City of Bangladesh", In: Proceedings of the BUBT International Conference, 2018, International Conference Hall, BUBT , 2018-10-08 2018-10-09,
Prof. Dr. Mohammad Zahedul Alam, "Digital Transformation in Healthcare Services Sector of Bangladesh Current Status, Challenges and Future Direction", In: Proceedings of the 15th International Conference on Innovation & Management 2018, Japan , 2018-11-27 2018-11-29,
Prof. Dr. Mohammad Zahedul Alam, "Digital Transformation in Healthcare Services Sector of Bangladesh Current Status, Challenges and Future Direction", In: Proceedings of the 15th International Conference on Innovation & Management 2018, Japan , 2018-11-27 2018-11-29,
Prof. Dr. Mohammad Zahedul Alam, "Development of a Conceptual Framework for Hybrid Car Adoption in Bangladesh", In: Proceedings of the International Conference on Marketing and Technologies (ICMarkTech 22), Spain , 2022-12-01 2022-12-03,
Prof. Dr. Mohammad Zahedul Alam, "Development of a Conceptual Framework for Hybrid Car Adoption in Bangladesh", In: Proceedings of the International Conference on Marketing and Technologies (ICMarkTech 22), Spain , 2022-12-01 2022-12-03,
Prof. Dr. Mohammad Zahedul Alam, "Data-Driven Innovation (DDI) in New Product Development An Opportunity in the Emerging Market", In: Proceedings of the The Second International Conference on Business and Economics, Hormuz Grand Muscat , 2022-12-12 2022-12-13,
Prof. Dr. Mohammad Zahedul Alam, "Data-Driven Innovation (DDI) in New Product Development An Opportunity in the Emerging Market", In: Proceedings of the The Second International Conference on Business and Economics, Hormuz Grand Muscat , 2022-12-12 2022-12-13,
, "Development of a Conceptual Framework for Adoption of Green Tech Products in Bangladesh", In: Proceedings of the International Conference on Business and Economics ICBE 2023, University of Dhaka, Bangladesh , 2023-03-01 2023-03-02,
, "Development of a Conceptual Framework for Adoption of Green Tech Products in Bangladesh", In: Proceedings of the International Conference on Business and Economics ICBE 2023, University of Dhaka, Bangladesh , 2023-03-01 2023-03-02,
, "Creation of a Conceptual Framework for the Acceptance of Green Tech Products in Bangladesh", In: Proceedings of the 2nd Gulf University International Conference in Accounting and Finance (GUICAF 2023), Bahrain , 2023-12-12 2023-12-13,
, "Creation of a Conceptual Framework for the Acceptance of Green Tech Products in Bangladesh", In: Proceedings of the 2nd Gulf University International Conference in Accounting and Finance (GUICAF 2023), Bahrain , 2023-12-12 2023-12-13,
Dr. Mohammad Zahedul Alam, "Exploring the Factors Affecting the Adoption of Green Tech Product Developing Country Perspective", In: Proceedings of the 3rd International Conference on Advancing Sustainable Futures (ICASF 2025), Emirates Palace Mandarin Oriental, Abu Dhabi, UAE , 2025-12-09 2025-12-10,
Dr. Mohammad Zahedul Alam, "Exploring the Factors Affecting the Adoption of Green Tech Product Developing Country Perspective", In: Proceedings of the 3rd International Conference on Advancing Sustainable Futures (ICASF 2025), Emirates Palace Mandarin Oriental, Abu Dhabi, UAE , 2025-12-09 2025-12-10,
Prof. Dr. Zakir Hossain Bhuiyan, "A Conceptual Framework for the Buying Intention of Energy Efficient LED Bulbs Evidence from A Developing Country", In: Proceedings of the 11th IEEE International Conference on Sustainable Technology and Engineering (IEEE i-COSTE 2025), Washington University of Science and Technology , 2025-12-02 2025-12-04,
Prof. Dr. Zakir Hossain Bhuiyan, "A Conceptual Framework for the Buying Intention of Energy Efficient LED Bulbs Evidence from A Developing Country", In: Proceedings of the 11th IEEE International Conference on Sustainable Technology and Engineering (IEEE i-COSTE 2025), Washington University of Science and Technology , 2025-12-02 2025-12-04,
Tahsina Tabassum, Dr. Muhammad Abdul Moyeen, "Women-led Social Entrepreneurship in Fostering SDGs Myth or Reality A Phenomenological Perspective", In: Proceedings of the 11th IEEE International Conference on Sustainable Technology and Engineering (IEEE i-COSTE 2025), Washington University of Science and Technology , 2025-12-02 2025-12-04,
Tahsina Tabassum, Dr. Muhammad Abdul Moyeen, "Women-led Social Entrepreneurship in Fostering SDGs Myth or Reality A Phenomenological Perspective", In: Proceedings of the 11th IEEE International Conference on Sustainable Technology and Engineering (IEEE i-COSTE 2025), Washington University of Science and Technology , 2025-12-02 2025-12-04,
Tahsina Tabassum; Muhammad Abdul Moyeen, "Women-led Social Entrepreneurship in Fostering SDGs Myth or Reality A Phenomenological Perspective", In: Proceedings of the 2025 International Conference on Sustainable Technology and Engineering (i-COSTE), USA , 2025-12-02 2025-12-04,
Tahsina Tabassum; Muhammad Abdul Moyeen, "Women-led Social Entrepreneurship in Fostering SDGs Myth or Reality A Phenomenological Perspective", In: Proceedings of the 2025 International Conference on Sustainable Technology and Engineering (i-COSTE), USA , 2025-12-02 2025-12-04,
Zakir Hossain Bhuiyan, "A Conceptual Framework for the Buying Intention of Energy Efficient LED Bulbs Evidence from a Developing Country", In: Proceedings of the 2025 International Conference on Sustainable Technology and Engineering (i-COSTE), USA , 2025-12-02 2025-12-04,
Zakir Hossain Bhuiyan, "A Conceptual Framework for the Buying Intention of Energy Efficient LED Bulbs Evidence from a Developing Country", In: Proceedings of the 2025 International Conference on Sustainable Technology and Engineering (i-COSTE), USA , 2025-12-02 2025-12-04,
Dr. Kazi Naeema Binte Faruky, Faruk Sarker, Shimanto Saha, "Developing Sustainability Readiness Framework in Higher Education Institutions A Conceptual Model for Least Developed Countries (LDC) Context", In: Proceedings of the International Conference on Innovation, Excellence and Quality for Transformation in Higher Education 2026 (THE 2026), Independent University, Bangladesh , 2026-06-12 2026-06-13,
Dr. Kazi Naeema Binte Faruky, Faruk Sarker, Shimanto Saha, "Developing Sustainability Readiness Framework in Higher Education Institutions A Conceptual Model for Least Developed Countries (LDC) Context", In: Proceedings of the International Conference on Innovation, Excellence and Quality for Transformation in Higher Education 2026 (THE 2026), Independent University, Bangladesh , 2026-06-12 2026-06-13,
Dr. Kazi Naeema Binte Faruky, Faruk Sarker, Dr. Mohammad Zahedul Alam, and Dr. Mohammad Nurunnabi, "Readiness of Higher Education Institutions (HEIs) for a Sustainable Future Development of a Conceptual Framework", In: Proceedings of the 3rd International Conference on Sustainability Developments and Innovations (ICSDI 2026), Saudi Arabia, Saudi Arabia , 2026-02-08 2026-02-12,
Dr. Kazi Naeema Binte Faruky, Faruk Sarker, Dr. Mohammad Zahedul Alam, and Dr. Mohammad Nurunnabi, "Readiness of Higher Education Institutions (HEIs) for a Sustainable Future Development of a Conceptual Framework", In: Proceedings of the 3rd International Conference on Sustainability Developments and Innovations (ICSDI 2026), Saudi Arabia, Saudi Arabia , 2026-02-08 2026-02-12,
Dr. Mohammad Zahedul Alam, "What are the necessity of Linkage between Industry and Academia in the Context of 4IR A Qualitative Exploration from the Industry Perspective", In: Proceedings of the 3rd International Conference on Sustainability Developments and Innovations (ICSDI 2026), Saudi Arabia, Saudi Arabia , 2026-02-08 2026-02-12,
Dr. Mohammad Zahedul Alam, "What are the necessity of Linkage between Industry and Academia in the Context of 4IR A Qualitative Exploration from the Industry Perspective", In: Proceedings of the 3rd International Conference on Sustainability Developments and Innovations (ICSDI 2026), Saudi Arabia, Saudi Arabia , 2026-02-08 2026-02-12,

AWARDS AND RESEARCH GRANTS

Award Title Organization Award year Awardee Position Award Description
Government Scholarship for SSC exam Government Government 1995-01-01 For excellent academic result in S.S.C
Merit Award, Surjon Sen Hall Merit Scholarship University of Dhaka University of Dhaka 2002-01-01 For outstanding results
Merit Award, Marketing Department Merit Scholarship University of Dhaka University of Dhaka 2004-01-01 For the outstanding result in BBA Program
Annual Research Publication Award Giving Ceremony BUBT Research and Innovation Center BRIC BUBT Research and Innovation Center BRIC 2021-01-01 NA Awarded and received a Certificate of Recognition and Prize Money for publishing an article in Scopus Q1 Category Journal in 2020
Poster Paper Presentation in BUBT Research Week BUBT Research Graduate School BRGS BUBT Research Graduate School BRGS 2026-01-01 First Awarded and received a Certificate of Recognition and Prize Money for presenting a Poster Paper titled A Conceptual Framework for the Buying Intention of Energy Efficient LED Bulbs Evidence from a Developing Country in the BUBT Research Week 2026,